PRIVACY POLICY
SMACSTA, PROPRIETARY OF THE SOCIALPRO MEDIA COMPANY PTY (LTD)
Copyright2022© SMACSTA. All rights reserved
Effective date: 1 May 2023
The privacy of our users is highly valued at SMACSTA. This Privacy Policy outlines our procedures regarding the collection, sharing, and use of user information as well as how users can exercise their privacy rights. Our policy applies to all users of SMACSTA, and its related supporting services rendered directly or indirectly by affiliates, partners, and services providers.
The policy governs user access that is obtained via our website (www.smacsta.com) referred to as the "Site" and/or the "Service") and or connected social media platforms if applicable.
For more details on the terms and conditions governing the use of the Service, refer to www.smacsta.com/terms
ABOUT SMACSTA
Smacsta is a market 1st "MANY-TO-ONE" social media content streamlining software that allows MANY content contributors such as shopping mall tenants, franchise stores, branches, or business affiliates to use a SINGLE online tool to simultaneously upload (FUNNEL) social media posts for eventual synchronized publishing on shared, designated Official Business "MASTER" social media pages. The software tool is managed and supported from its headquarters in Durban South Africa.
RELATED SERVICES
In addition to the core service of social media content streamlining, separate but related, supporting services include online digital audits, community management, content creation support, and social media management. To learn more about these services please visit the "About Us" section of our Site at https://Smacsta.media/about/.
INFORMATION COLLECTED
We obtain information from various sources, including visitors to our site, our clients, users of our service, job applicants, and users of our customer's social media pages/properties. The sources of such information are as follows:
Information collected directly from You: The type of information we collect directly from you depends on how you interact with our Site and Services. For instance, we gather information from you when you:
§ Register for an account
§ Contact us regarding customer service inquiries
§ Apply for a job,
§ Use our training aids
§ Complete any form on our Site or Service
§ Purchase a paid version of the Services (including paid, boosted social content)
Additionally, we collect information that you send to us through any means, such as your email address or phone number. Furthermore, we collect information about you from your social media activities on third-party social media platforms, including your social media handle, username, profile, postings, and messages you exchange with our clients.
Information received from clients: We receive information from clients that enables us to render our primary or related services. This information may include a user's social media handle, username, profile picture, biography, follower counts, website URL, first and last name (if provided by the user), and messages or communications with our clients. We also collect information from individuals employed by our clients, such as their contact information, to offer our Service.
INFORMATION COLLECTED AUTOMATICALLY
When you visit our site or use our service, certain information may be collected automatically from your device. This information may be regarded as personal information under applicable data protection laws. The information we collect automatically may include your IP address, device type, unique device identification numbers, browser type, broad geographic location (e.g. country, province, or city-level location), third-party webpages accessed via the service, and other technical information. We may also collect information about your device's interactions with our site (including the pages accessed and links clicked) or Service (including content accessed).
INFORMATION FROM OTHER SOURCES
We obtain information from various sources, including:
§ Customers who share information with us, which we process as a service provider.
§ Social networks, if you interact with our content, mention our Site or Service, or allow us to retrieve information from your social network account.
§ Partners who provide co-branded services, distribute or sell our products, or collaborate with us on marketing initiatives.
DO-NOT-TRACK
When you visit online services, your browser settings may enable you to send a "Do Not Track" signal automatically. However, it should be noted that there is no agreement within the industry about how site and app operators should respond to these signals. Therefore, our systems do not acknowledge browser "do-not-track" requests until the law mandates us to do so. However, you can still disable specific tracking methods, as stated in this Privacy Policy, such as by disabling cookies or utilizing private browsing modes.
INFORMATION USE
SMACSTA processes information for business and commercial purposes in accordance with the practices described in this Privacy Policy. The information we collect helps us to better understand our visitors, where they come from, and what content and features are of interest to them. We utilize this information for our internal analytics purposes and to enhance the quality and relevance of our Site and/or Service to our users, subscribers, and visitors. Some of this information may be collected through the use of cookies and similar tracking technology, as described in more detail under the heading "Cookies, similar tracking technology, and analytics" below and in our Cookie Notice.
The next section gives further indication of the use of collected information
OPERATE AND IMPROVE THE SITE AND SERVICE
We perform the following activities to operate and enhance the Site and Service:
§ Provide users or customers with the requested Service and other products and services they have shown interest in.
§ Aid in subscription processing, reviews, and analysis.
§ Assess user interest and requirements to improve the Service and offer other products, services, or promotions.
§ Record conversations with customers for quality assurance, training, and Service enhancement purposes (where permitted by applicable law).
§ Evaluate the types of offers, products, or services available to users, customers, and potential users or customers.
§ To carry out general recordkeeping
§ Monitor Service usage for troubleshooting and product improvement purposes.
§ Offer customer support.
§ Communicate important information to users, such as special offers, announcements, and marketing materials, through email or other means.
§ Conduct online surveys to gather feedback regarding the Site and/or Service.
§ Merge data sets to produce aggregated data for internal assessment and analysis.
§ Deliver reminders, technical notices, updates, product announcements, security alerts, support and administrative messages, service bulletins, or marketing.
§ Provide advertisements through email messages.
§ When necessary, evaluate your job application for open positions, and process your employment and education history, transcript, writing samples, and references.
§ Administer our daily business operations, such as Site and/or Service administration, forum management, fulfilment, analytics, fraud prevention, compliance with our corporate reporting requirements, legal terms, and other contractual agreements associated with our Service, or comply with the law.
§ Complete any other business or commercial objectives with your approval and/or consent.
Notwithstanding the above, we may use non-identifiable information (including de-identified or aggregated data) for any purpose not prohibited by applicable law. For details about your rights and choices concerning how we use your information, please see "Your Data Protection Rights" below.
CATEGORIES OF THIRD PARTIES WITH WHOM WE MAY SHARE YOUR INFORMATION
SMACSTA discloses personal information for commercial purposes, including identifiers, demographic information, commercial information, internet activity, geolocation data, and inferences. Such information is disclosed to service providers, suppliers, business and marketing partners, including advertising networks, data analytics providers, data brokers, and social networks, and other parties involved in business transfers or required for legal, safety, fraud prevention, and enforcement reasons.
We disclose the information we collect in accordance with our Privacy Policy. The following are the categories of individuals or entities who may receive the information:
§ Our affiliates, service providers, and partners who process information to support the functionality, delivery, and security of our Site or Service, or who process information for purposes that align with our Privacy Policy or for which we provide you with notice when we collect your information. We may also share information with our affiliates for business and commercial purposes. Our service providers are contractually prohibited from retaining, using, or disclosing your information for any purpose other than providing the services to us, although they may use de-identified or aggregated information for other purposes as allowed by applicable law.
§ Our customers (including information about their end-users and internal personnel) to effectively provide our social media management, social advocacy, social analytics, and social listening services and manage customer relationships. We may share information with our customers to process their orders, maintain their online accounts, respond to their inquiries, comply with their requests, market and advertise to them, and fulfil our contractual obligations and legal obligations.
§ Local IT resellers in certain countries where permitted by applicable law. We may provide contact information of customers / potential customers to such resellers to market our Service.
§ Any competent law enforcement body, regulatory, government agency, court, or third party when we believe disclosure is necessary to comply with applicable law or court order, to establish, exercise, or defend our legal rights, or to protect the vital interests of any person.
§ Potential buyers, investors, or advisors in connection with any proposed or actual purchase, merger, or acquisition of any part of our business, provided that the buyer uses your information only for the purposes disclosed in our Privacy Policy.
§ Vendors for business and commercial purposes, including analytics and advertising technology companies. Vendors may act as our service providers or process your information independently. For more information, see the "Cookies, similar tracking technology, and analytics" section below.
§ Any other person with your notice and consent to disclose.
§ When you enter a sweepstakes, contest, or other promotion, we may share information in accordance with the promotion rules, for administrative purposes, and as required by law (e.g., on a winners list). By entering the promotion, you agree to the rules and may allow the sponsor and/or other entities to use your name, voice, and/or likeness in advertising or marketing materials, where permitted by applicable law.
§ When you make information public through the Site or Service, such as information in your profile or posted on public boards, including through Disqus and social media, your information is publicly viewable. You are solely responsible for any information you make public, and once you post information, you may not be able to edit or delete such information, subject to additional rights set out in the "Your Data Protection Rights" section below.
§ When you request or direct us to share information, such as when you choose to share information with a social network or other third-party platforms about your activities on the Service, which may require you to accept such third party's terms of use or privacy policy.
In the event that Smacsta supporting services are housed with YouTube, the use of those services will be subject to the Google Privacy Policy, which can be found at https://policies.google.com/privacy.
We may also share de-identified or aggregated information as allowed by applicable law. For information on your rights and choices regarding how we share your information, please see the "Your Data Protection Rights" section below. In some cases, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements
DATA RETENTION
We retain information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with a service you have requested or to comply with applicable legal, tax, or accounting requirements). When we have no ongoing legitimate business need to process your information, we will either delete or anonymize it in accordance with our data retention policy, or, in the limited circumstances where this is not possible (for example, because your information has been stored in backup archives), then we will securely store your information and isolate it from any further processing until deletion is possible.
SMACSTA retains the personal information collected for as long as necessary to complete the commercial purposes for which it was collected, after which it will delete or de-identify/anonymize the data. Consumers have the right to request that their personal information be deleted and to know certain information about the data practices in the preceding 12 months, including the categories of personal information collected, the categories of sources from which the personal information was collected, and the categories of third parties to whom the personal information was disclosed or sold, among others. To exercise these rights, an email can be sent to info@smacsta.com, or a request can be submitted through the online form available on the Help Center.
SENSITIVE PERSONAL INFORMATION
To use the Service, you must agree not to provide SMACSTA with sensitive personal information, as defined by applicable law. For visitors or users from the European Economic Area or the UK, the legal basis for collecting and using personal data will depend on the specific context and data concerned. Typically, we will only collect personal data with your consent, for contract performance, or if it aligns with our legitimate interests and does not override your data protection rights or freedoms. In some instances, we may have a legal obligation to collect personal data.
If we request personal data to meet a legal requirement or perform a contract, we will notify you of the requirement and whether it is mandatory to provide your data, along with the consequences of not providing it. Additionally, if we collect and use your personal data for our legitimate interests or a third party's, we will inform you of those interests. If you require more information about the legal basis for collecting and using your personal data, please contact us using the details under the "How to Contact Us" heading below.
COOKIES, SIMILAR TRACKING TECHNOLOGY, AND ANALYTICS
We utilize cookies and similar tracking technology, which we refer to as "Cookies," to gather and use data about you, including for serving interest-based ads. Please consult our Cookie Policy to learn more about the types of Cookies we use, why we use them, and how you can manage them.
To better understand how our users interact with the Service, we use analytics services like Google Analytics. Furthermore, we utilize audience matching services that allow us to reach people who have visited our Service or are listed in our databases, commonly referred to as "Matched Ads." We accomplish this by incorporating a pixel from a technology service into our Service or by uploading a customer list to a technology service, which then matches our data with their data. For example, we may use Facebook Custom Audiences by incorporating the Facebook pixel and sharing your email address with Facebook.
Google offers tools that allow you to opt-out of certain information collected by Google Analytics at https://tools.google.com/dlpage/gaoptout, as well as Google Analytics for Display Advertising or the Google Display Network at https://www.google.com/settings/ads/onweb/. To opt out of us using your data for Matched Ads, please click the "Do Not Sell or Share My Personal Information" link. You may also set your browser to send a Global Privacy Control signal, which notifies us that you wish to opt out of Matched Ads. Please be aware that opting out of Matched Ads does not mean that you will cease seeing ads. You will still view ads relating to the Service, but you will no longer receive personalized ads.
As previously stated, vendors may act as our service providers, or in some circumstances, they may make independent decisions about how to process your data. We urge you to read and refer to their privacy policies and terms of use.
SOCIAL MEDIA AND TECHNOLOGY INTEGRATIONS
Our Service may utilize websites, platforms, and services that are not operated or controlled by us, as well as integrate technologies from separate entities into certain aspects of our Site and Service. For instance, our Site and Service may contain hyperlinks to external websites, platforms, and services. Additionally, we may include pixels or SDKs on our Site or Service, which allow you to log-in to your account or interact with our content through social media by liking or sharing it. If you choose to engage with these integrations, the social network may share information with us. Please keep in mind that these entities may independently collect and store information about you, subject to their own policies and practices. Furthermore, if you publicly reference our Service on social media, we may use your reference on or in connection with our Site or Service. It is recommended that you review their privacy policies and terms of use to understand their policies regarding information sharing, storage, and user rights.
YOUR DATA PROTECTION RIGHTS
As a user of our Site and/or Service, you have certain rights regarding the protection of your personal data. These rights include the ability to access, correct, update, or request the deletion of your information. If you wish to exercise any of these rights, you can contact us using the contact details provided below. However, please note that if you request the deletion of your information, you may no longer be able to use our Site and/or Service.
If you are a resident outside of South Africa, you also have the right to object to the processing of your personal data, request the restriction of processing, or request the portability of your personal data. Again, you can exercise these rights by contacting us using the contact details provided below. Please note that submitting such a request may also prohibit you from using our Site and/or Service. You can opt out of any marketing communications we send to you at any time by clicking on the "unsubscribe" or "opt-out" link in the emails we send you. If you wish to opt out of other forms of marketing, such as postal marketing or telemarketing, please contact us using the contact details provided below.
If we have collected and processed your personal data with your consent, you have the right to withdraw your consent at any time. Please note that this will not affect any processing that we conducted prior to your withdrawal.
SMACSTA may deny certain requests, or fulfil a request only in part, based on legal rights and obligations. They may also retain personal information as permitted by law for record-keeping purposes, maintaining active accounts, processing transactions, and facilitating requests. The right to correct inaccurate personal information and to opt out of the processing of personal information for certain purposes are also available to consumers.
We will respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws. However, if we process your information solely on behalf of a customer, we may be required to forward your request directly to that customer and/or our social media business partners for their review and handling.
Finally, if you believe that we have violated your data protection rights, you have the right to inform a data protection authority. Please contact your local data protection authority for more information.
SECURITY & USER ID/PASSWORD
We take the security of your personal information seriously and have implemented various reasonable and appropriate administrative, physical, and technical security measures to protect it against loss, theft, misuse, and unauthorized access, disclosure, alteration, and destruction. These security measures include network and host security controls such as firewalls and intrusion detection systems, data encryption both at rest and during transmission, and operating procedures that are designed to safeguard your information.
To further protect your information, we recommend that you keep your user ID and password confidential and do not share it with anyone. Additionally, we suggest enabling two-step verification or SSO integration where available. If you suspect that your user ID and password have been compromised or you are having trouble changing your user ID/password on our Site or Service, please contact our technical support department at info@smacsta.com. Despite our efforts to protect your personal information, please be aware that transmission of data over the internet is not completely secure and we cannot guarantee the absolute security of your information.
INTERNATIONAL TRANSFERS
Your information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different to the laws of your own country. Specifically, our servers are located in SOUTH AFRICA, and our partner companies and third-party service providers operate Globally. This means that when we collect your information we may process it in any of these countries. However, we have taken appropriate safeguards to ensure that your information will remain protected in accordance with the Privacy Policy.
CHILDREN
The Service provided is meant for individuals of all ages and is not specifically designed for children below eighteen (18) years old. In the event that we have obtained information from your child that is against the law, please contact us (you the parent, or guardian) at info@smacsta.com. As per relevant laws, we will delete the data to the extent necessary. Our company does not purposely "sell" or "share" personal information of minors under the age of 18, as described under the South African Consumer Protection Act, after it was amended.
UPDATES TO THIS PRIVACY POLICY
We reserve the right to modify this Privacy Policy periodically in response to legal, technical, or business developments. Whenever we make changes to our Privacy Policy, we will take suitable steps to notify you, depending on the significance of the alterations we make. In instances where applicable data protection laws require us to do so, we will seek your consent for any material changes to the Privacy Policy. You can verify the date of the most recent update to this Privacy Policy by checking the "last updated" date provided at the top of the page.
HOW TO CONTACT US
If you have any questions, comments, or concerns about this Privacy Policy, or if you would like to exercise the choices discussed above, please contact us info@smacsta.com. Those with impairments can use the same email address to request suitable alternative formats of the policy. If there are any privacy concerns or complaints, SMACSTA's Data Protection Officer can be contacted using the same email address, with the individual's location included in the correspondence.